Rewriting 3 tweets

My 𝕏 account grew by 60,000 followers in 2023.

It’s not earning money, but writing that had the biggest impact.

I’ll share what I learned by rewriting 3 of your tweets.

Estimated reading time: 2 min 34 sec

Tweet 1 — First impression matters

What’s missing

1. The screenshot is low quality

2. The text structure is off: I use energy before I start reading

3. The meaning comes late: I have to read 80% of the tweet (202 characters) to grasp it

Rewriting

There’s a lot of noise out there, the first impression matters: 

• Use simple structures (listicles, before/after)

• Convey meaning in the first sentence 

• Add space between lines

I started following Justin Welsh in 2022 and my writing has drastically improved.

Tweet 2 — Just Give Me a Reason

What’s missing

Kyzo is doing a great job of telling the story intro. The first sentence is a bit long and intense, but it’s OK — I can relate.

But then? There is no incentive to click on the thread to learn more.

Rewriting

People are busy.

Reading a thread, clicking a link, or even liking a tweet is a lot to ask. 

Wave a clear outcome to convert the attention you get.

Tweet 3 — To the point

What’s missing

The first line got my attention. And the structure is great.

But then I’m facing 228 words telling 3 different stories. Each should have its own tweet.

Also, the screenshot is too hard to read. I wrote a few words last week to make catchy screenshots.

Rewriting

I would write 3 tweets instead: 

1. Inspirational one-liner: “I just got my first customer”

2. The tweet above explains how to get the most out of unsatisfied users

3. Educational tweet about how to scrap Shopify stores (this is interesting, and could even be a product)

The easiest way to grow on 𝕏 is to improve your writing. Look at what’s working in the feed, find patterns, and replicate.